Manage Smarter

220: Bryan Adams: Employer Brands: Stop Sugarcoating When Hiring

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Sinopsis

Bryan Adams is the CEO and founder of Ph.Creative, a global employer branding agency. He is a prominent employer brand thought leader, podcaster, speaker, and author of “Give & Get Employer Branding.” Ph.Creative has built world-class employer brands and talent engagement strategies that have worked with the world’s top brands. In this podcast for managers, Audrey, Lee and Bryan discuss:  -Definition of an employer brand -Examples of how to let prospective employees have a realistic view of what working at your company is really like -Timing of employer brand rollout in the hiring process -Why an employer brand can decrease regrettable employee losses and increase retention  "What is employer branding? It’s very important if you own or run a business, or even manage a team. It’s a strategic approach to employer brand that aligns your business strategy with attracting and retaining the people you need to win.”– Bryan Adams Build Credibility and Effective Leadership with the Manage Smarter Podcast Join hosts A