Shopcast: Talking Retail Strategy

Michael Dart welcomes the Chief Executive Officer of Rubicon Organics, Jesse McConnell. Rubicon Organics is an industry leader in the North American Organic Cannabis Market. Tune in to hear the conversation around regulations and growth in the industry, the business divide in medicinal and recreational types and branding of their product. Later, A.T. Kearney partner and consumer industries expert Dave Donnan joins the conversation too.