Changing The Game With Social Selling, Presented By Sap

The buzz: “The importance of understanding the impact of competitors’ social footprints compared to your own can’t be overstated” (Paige Leidig). All brands and organizations operate in a competitive, fast-paced global environment. But while ignore the competition, others are obsessed with tracking competitors, even using “under the radar” spy methods. If traditional wisdom still holds – that strong knowledge about competitors’ strengths and weaknesses positions you to make smart marketing strategy decisions – then it’s time to add social media to your competitive info-gathering toolkit. The experts speak. Frank D. Geisler, ERPsourcing: “If you think education is expensive, try ignorance” (Robert Orben). Simon Deschênes, Oak3s: “I don't need time. What I need is a deadline (Duke Ellington). Kirsten Boileau, SAP: “Success doesn’t come from what you do occasionally, it comes from what you do consistently” (Marie Forleo). Join us for Modern Competitive Analysis: Remember Social Media!