Financially Simple

In episode 23 of Financially Simple, Justin asks who your real customer is, that is to say, who do you want to sell your Business to? Knowing who your ideal customer is will help you plan your business. Justin looks at each type of Business Buyer and gives advice on how to determine which is most suited to purchasing your Business. Don't forget to subscribe, and let us know how we are doing by leaving a review. Thanks for listening!  TRANSCRIPT: Types of Business Buyers Likely to Purchase Your Company – Post #23   TIME INDEX: 00:34 - Who is Your Customer? 00:59 - How to Identify the Customer 05:30 - How do We Know Which Buyer to Pursue? 06:02 - Types of Buyers 06:30 - Financial and Strategic Buyers 10:08 - High-Risk Takers 12:44 - Identify Buyers by Location 14:13 - Large Companies 15:19 - Summary For more in-depth reading about this podcast series, pick up a copy of Justin's new book: The Ultimate Sale   USEFUL LINKS: Financially Simple  Financially Simple on YouTube  ________ BIO: Justin A. Goodbread, CFP®,