Cattitude - Cat Podcast About Cats As Pets On Pet Life Radio (petliferadio.com)

On this special National Cat Health Month episode of Cattitude, host Michelle Fern does something she doesn’t usually do — talk about a product. But this one is worth it. Michelle welcomes Jennifer Cookson, Director of R&D Innovation at PrettyLitter, to discuss an innovative “smart” litter designed to help cat parents monitor their cat’s health at home. Cats are famously stoic and often hide signs of illness until it becomes serious. Jennifer explains how PrettyLitter’s color-changing crystals respond to shifts in urine pH and the presence of blood, helping pet parents track patterns over time and have more informed conversations with their veterinarians. The episode dives into the science behind amorphous silica (and why it’s safe), dust control, multi-cat households, odor performance, and why early detection matters more than many cat parents realize. It’s not about replacing your vet — it’s about empowering cat parents with better insight and peace of mind. Plus: use promo code PETLIFE for 20% off your