Get Your Message Heard With Michael Hudson

The 3D Framework is a big concept that, so when it comes to implementing it on a granular level, where do you start? You start with a question: what's the outcome we want to design? Which brings us to the first D in the framework. Design The end game matters, and the very first question you should ask is whether you're the right person to solve the problem. It doesn't do a lot of good to chase jobs for the money, so if the answer is no, walk away. We should spend our time serving where we can do our best work. If the answer is yes, then the second part of design begins. You might be right for the client, but are you right for his or her audience? What do those people think and feel, and how are they positioned in the process? For speakers and consultants, you need to make sure every design decision you make will bring you closer to the outcome, the end game, you have decided on with your client, in relation to the audience. Once you've done this, you can move on to the second phase of the 3D Framework. Devel