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Meghan OLeary on Rowing and Media

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Sinopsis

Meghan wrote a stinging critique of US Rowing coverage of the US selection regatta on her blog. https://meghanoleary.net/2019/04/24/why-elite-rowing-will-never-be-popular-in-the-united-states/ We discuss the challenge and opportunity of media engagement for the future of rowing. 01:00 introduction and background in rowing 03:00 What made you write the blog post Why elite rowing Will never be popular in United States https://meghanoleary.net/2019/04/24/why-elite-rowing-will-never-be-popular-in-the-united-states/ 06:00 What media was present at the US selection regatta? 09:00 Do you have a media contract with US Rowing? 15:00 Being a rowing writer and living the journey through writing 17:00 The ideal media future for rowing. Media and sports develop new disciplines which become mainstream. 29:00 Withholding niche sports in Olympic Channels - a sub license 31:00 World Rowing online media brand and sponsorships 45:00 Brands should look to where their future audience is 48: Bringing the public closer to rowing