ProBlogger Podcast: Blog Tips to Help You Make Money Blogging

245: Why Shiny Object Syndrome Is Sometimes a Good Thing

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Sinopsis

Why Shiny Object Syndrome Can Be Good for Your Blog and Business Do you suffer from Shiny Object Syndrome? Are you easily distracted by something new – a tool, medium, tactic, or income stream? Whatever it is, it captivates and distracts you in the moment. And it can easily take over your day, week, or even month. Shiny Object Syndrome has the power to take you away from your core business, which can be destructive. But it can be a good thing, too. JR Caparas asked me how to avoid Shiny Object Syndrome in blogging. My answer? Don’t avoid it. Just make sure you put boundaries around it. Sometimes shiny objects can give you energy, spark new ideas, and help you discover new ways to engage your audience. So rather than avoiding shiny objects, make time for them. But don't let them hijack your business, your time and your life. You need to spend most of your time focusing on what’s most important, what keeps your blog growing, what’s already working, and what’s proven to work. But put some time aside