7 Minutes In The Morning

Every business owner has experienced it...no sales! The hard truth is people don't buy your product or service because they don't want it! Why not!? I mean, it is a great idea, right? One that thousands...maybe millions of people could use! They'd LOVE it if they just gave it a chance! As a business owner or entrepreneur, it's hard to put yourself, um, I mean your PRODUCT out there and risk people saying they don't like it (and by extension, they don't like you...at least that's what you're thinking!). If we know how painful it is...why do we do it? Honestly, because we don't know any better. And for millions of would-be entrepreneurs, they never learn this lesson, and they're doomed to failure! There are tons of compelling arguments about the idea that the customer is always right...but most coaches and consultants frame that in the context of customer service. I want to shape it a little differently for you. What if, instead of pushing YOUR idea on the customer, you let the customer tell you what they wante