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Sinopsis

What’s the key to creating loyal online relationships that eliminate the need to “sell”? How do you build authority and online presence that makes getting clients on Facebook easy and manageable? Jennifer Allwood has grown two online businesses to multiple six figures with remarkable ease. She sat down with me to get real about exactly what it takes to attract and nurture a dedicated tribe of followers online, why “diversifying” income streams is critical, and how asking the right questions generates content that buyers gobble up. She dishes on why she prefers Facebook pages to groups, little-known keys to leveraging Facebook Live…and how being willing to turn some people off has also magnetized a loyal and passionate tribe. She even explains how doing seven triathlons starting at age 40 (in spite of a phobic terror of water!) is the perfect metaphor for what being successful in business really takes…(and earned her a spot on The Today Show, to boot). Enjoy Jennifer’s super-refreshing honesty and pick up stra