What's Next! With Tiffani Bova

The Human Side of Marketing and Growth with Mayur Gupta

Informações:

Sinopsis

Welcome to the What's Next! podcast with Tiffani Bova.  This week I have the absolute pleasure of speaking with the first What’s Next guest to also be quoted in my book, Growth IQ. Mayur Gupta is the Chief Marketing Officer at Freshly, where he is leading a team of marketers to make Freshly an iconic brand and drive breakthrough growth. Before Freshly, Mayur was the Global VP for Growth & Marketing at Spotify, the Chief Marketing Officer at Healthgrades and the first-ever Global Chief Marketing Technologist at Kimberly Clark, one of the largest global consumer packaged goods companies. In 2014, Mayur was recognized as one of the “40 under 40” leading marketers in the industry by Brand Innovators, was profiled by the Harvard Business Review and the Economist as the model Chief Marketing Technologist, and also received the CMO Programmatic Award by the CMO Club. He sits on the Board Of Directors for D’Addario and TropicSport, and on various Advisory Boards including the IBM's CMO Council, Brand Innovator