She Can. She Did.

Episode 10 - with Ellie Webb, Founder of Caleño

Informações:

Sinopsis

It's not everyday that Hollywood reach out and ask if a certain Hollywood A-lister can drink your product in an upcoming movie but that's what happened a few weeks ago to this week's guest..!*cue the excitement*The lady in question being Ellie Webb; the Bristol-based Founder of Caleño, the non-alcoholic spirit that aims to bring joy to non-drinking that Ellie launched during Dry January 2019 after a particularly boozy Christmas!Three months in, Caleño launched into 500 Sainsburys stores UK-wide, it was recently named Good Housekeeping's top non-alcoholic spirit (out of a panel of 20 that is) and in less than eighteen months, Ellie has gone from a solo Founder wearing every hat, to a fully-fledged boss leading a team of six...From the early days of Caleño when Ellie put her marketing background to good use in order to capitalise on Dry January with specific collaborations, micro influencers and social ads and how her approach to marketing has evolved as the brand has gone from strength to strength; as a s