What's Next! With Tiffani Bova

Welcome to the What's Next! podcast with Tiffani Bova. With an entertaining and inspiring mix of both personal stories and qualitative business data, our guests Darci Darnell and Maureen Burns show why all businesses should make enriching the lives of customers their primary purpose. Their book “Winning on Purpose: The Unbeatable Strategy of Loving Customers” highlights the Net Promoter 3.0 System (NPS) – which is a metric for predicting company growth and customer lifetime value – and emphasizes how the age-old Golden Rule is what ultimately lies at the heart of customer success. Darci Darnell is the head of Bain’s global Sales & Marketing practice and a leader of Bain’s gender parity initiatives and sits on their Global Women's Leadership Council. She holds an MBA from The Tuck School at Dartmouth College, as well as a B.S. in Business Administration, with honors, from Washington University in St. Louis. Maureen Burns is a leader in Bain’s Sales & Marketing practice and works extensively with client