Real Estate Coaching Radio

Todays show is part 2 of, 14 Rules for the Shifting Market Don't overreact! The market is shifting, not crashing. Knowledge = Confidence and Ignorance = Fear. If you expect buyers and sellers to transact with you, you must be educated, motivated and proactive. 5 - If the seller HAS TO sell, you have to take the listing. Don't lose it over being adamant about your price. The market still has enough demand that you MAY be able to achieve the seller's higher price (within reason!).  6 - Brush off your price reduction scripts...wait, what? You don't have any because you've never needed them? Yikes! Yes, it is possible in today's market to actually overprice a listing and have it sit on the market. This is called 'aspirational pricing' and is the #1 reason we see expireds every day. Don't let it happen to you!  7 - Always speak to the listing agent when you're representing buyers. Find out what's most important to the sellers. Other than price, what will make your buyers THE buyers? The buyers who are still in the