The Sales Evangelist: Sales Training|Speaking|Business Marketing|Donald Kelly

For many people, entering the sales profession can seem overwhelming. What are the right strategies, tactics, and mindset to do the best job possible? In today’s episode of The Sales Evangelist, Donald is joined by the Account Executive at Challenger, Brendan Kelly, to learn his takeaways and thoughts after working in sales for six months.  Before starting his job, Brendan assumed he would just make phone calls every day. However, he soon realized high activity isn’t the long-term solution; it’s a burn-out-inducing, needle-in-a-haystack mentality. Instead, who, when, and why he reaches out to prospects is far more important. Intention and consistency are what yield success for new sellers. He learned to keep it simple. The person on the other end appreciates the authenticity. Whether he gets the meeting or not, the person should have a positive experience from the discussion. The intention is to get the win, and a win doesn’t always equal a meeting.  Business acumen Brendan didn’t know: A lot of acronyms a