Built To Grow

In the world of fitness business, taking action and implementing effective strategies is essential for long-term success.In this episode, Randy and Zack shed light on the critical need for gym owners to embrace change, prioritize business systems, and challenge their own habits to achieve sustainable growth.Drawing parallels between gym owners and their clients, they emphasize the importance of urgency and application of knowledge.They compare gym owners' tendencies to clients seeking instant results through fad diets or fitness gimmicks.While gym owners may be enticed by quick cash flow and short-term gains, Randy and Zach encourage them to adopt a more holistic approach.Just as clients need to commit to long-term lifestyle changes for sustained fitness, gym owners must prioritize implementing systems that lead to long-term success.Randy draws attention to the "diet starts on Monday" mentality, where clients postpone their health and fitness goals until a later date. Similarly, gym owners often d