Built To Grow

Annual Contracts Or Month To Month... Why Not Both?

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Sinopsis

Tim and Randy share a topic that came up in one of their recent coaching calls, and something gym owners are constantly considering. Should you offer annual contracts, month to month, and what are the pros and cons of these two options.As a gym owner, you have probably been faced with this situation many times, wondering whether annual contracts are better than month to month and vice versa.The argument against annual contracts is that everybody in the world of subscriptions seems to be doing month to month, and this is just how people have been conditioned. Additionally, if someone in an annual contract gets upset about something, you will let them leave without holding them to it which beats the purpose. The pros of annual contracts are that it helps the gym project its revenues for the next 12 months. The clients also benefit from the commitment they get into with an annual contract in their fitness journey.Here at Pulse Fitness, we offer both plans to our clients.Tune in to this episode to learn more abou