Built To Grow

In this episode, Tim and Randy will discuss whether gym owners should proactively reach out to their clients to lower their memberships to the lowest level during this time that gyms are closed due to the COVID-19 pandemic. This issue came up in a group that Tim is a member of where a gym owner was sharing how she keeps getting emails from clients requesting if they can freeze their memberships and it’s really draining her, so she was asking for advice on whether she should email all her clients and give them the option to freeze or lower their memberships.Tim will highlight a piece of advice that came from one of the group members who said that there is no need for any gym owner to contact all their members asking them to change, freeze, or cancel their memberships because every individual member is very much capable of deciding all on their own if they want to change, freeze, or cancel their membership. They will discuss some of the different ways gym owners are currently handling charging their members and