Built To Grow

In this episode, Tim and Randy will begin the second half of their four-part series where they're laying out the 20 must haves for gym owners to grow their fitness businesses in 2020. A marketing plan will be the first thing they emphasize on, and for a gym, having multiple poles in the water every month of every year is the way to go about it. A great example is how Tim currently has a banner out, SEO going up, email marketing, text message marketing, joint venture partnerships, fliers, ClickFunnels, an evergreen trial, internal challenges, referral programs, and so much more going on at the same time for marketing purposes.The next thing a gym owner must do is data tracking. Data is usually what drives the marketing and business decisions for Tim’s gym, and there are multiple areas in a gym’s operations that we can invest in data tracking. In marketing for example, it helps in understanding the important KPIs from our marketing campaigns so that we can know the success or failure of a campaign which the