Built To Grow

70: Small Business Success With Keap Founder And CEO Clate Mask

Informações:

Sinopsis

In this episode, Tim and Randy will be joined by Clate Mask, the founder, and CEO of Keap (Formerly Infusionsoft) to talk about what Keap is all about and how they help business owners get organized, follow up and automate to grow their businesses.They will also dive into the way communication has evolved and how Keap is integrating text messaging into their software to meet their users’ communication needs, why Russell Brunson waged war on Infusionsoft, how top-level gyms are utilizing automation to gain an advantage, and Keap’s future functionality and capabilities. It’s going to be a resourceful episode, so don’t miss it.Key Takeaways:Aiming at simplifying growth for 5 million small businesses worldwide (02:31)How text messaging has become one of the most important ways of communicating with customers (07:22)ClickFunnels hates Infusionsoft: The Inside Story (14:11)Keap’s landing page solution and its limited capabilities (20:50)Email deliverability, and focusing more engagement than list size (24:18)Puttin