Built To Grow

In this episode, Tim and Randy will be joined by Frank Nash for a super special Whiskey Wednesday. Frank will share how he started out in the fitness business and all the valuable business lessons he learned over time.They will also dive into what client experience looks like from the consumer’s point of view so that we can learn what to focus more of our efforts on in our gyms to keep clients coming back for years. It’s gonna be an insightful one. Don’t miss outKey Takeaways:The Shaolin Temple of Fitness and Frank’s back story (01:29)It’s all a show, not about the fat loss or muscle gain (04:29)Low retention rates in the market (07:09)How clients get to the point of quitting (09:15)Don’t let clients quit: Using incentives as a retention strategy (12:32)The gyms that are currently crushing it in the industry (21:56)Getting clients into the next level on the value ladder (27:43)The profit centers on top of the cheapest membership (30:21)Nobody does it as good as the owner (33:48)The biggest problem right now w