Built To Grow

Why Your Gym Should Send More Emails Now

Informações:

Sinopsis

Ever thought sending too many emails or texts to clients was a big no-no in marketing your gym? Well, you’re not alone. It’s a common fear among gym owners that they would bother clients with too much communication and make them opt out. But the real business of gym marketing isn't about preventing opt-outs - it's about driving sales. Your revenue actually directly relates to the number of offers you make. If clients don't know what you're selling, they can't buy. And you definitely can’t wait for them to come asking - that just doesn't happen. You need to be proactive, even aggressive, in your marketing. Yes, this might lead to some unsubscribes, but the people who really value what you offer will stick around.Think about how e-commerce works. Ever left something in your online cart and then got an email or text nudging you to complete the purchase? Or when you buy something on Black Friday sales - you often keep being bombarded with texts and emails even after buying something. That&