Built To Grow

The story that follows is a situation all gym owners hate, but most of them have faced it at least once. One of the Iron Circle members, enjoying a rare break from his daily responsibilities at the gym, was visiting his daughter who was studying in another state. However, he got an unexpected email: one of his main coaches had decided to resign. With no backup plan in place, the gym owner had to cut his vacation short and rush back. Upon his return, he found himself back in the trenches, covering for the absent coach. For the next few weeks, he was swamped with 40 to 50 hours of training sessions. Sounds familiar? Well, this wasn't just a vacation interrupted; it was a clear sign of a deeper issue and one of the biggest mistakes gym owners make: the lack of a second-in-command.But having just one director or coach isn't enough; there should be at least two or three to provide enough layers of insulation between gym owners and the direct delivery of services.Gym owners need to transition from the minds