Built To Grow

Many gym owners complain that they feel like they're throwing money into a black hole with Facebook ads without seeing any return. Have you noticed a drop in your Facebook ad performance in early 2024?Although the situation is improving now, there was a period when leads were captured but remained unresponsive despite calls, texts, and emails – like they were not genuine, but bot-generated to boost ad stats without actual engagement.This issue with Facebook has led Tim and Randy to address a common marketing mistake among gym owners: putting all their eggs in one basket – specifically, the Facebook basket.So in this episode, they discuss the common pitfalls related to Facebook ads and share their 'Poles in the Water' strategy. This approach makes sure you're not just depending on one platform for all your marketing.It's about using different marketing strategies together, which helps get your gym noticed and brings in more leads. It's like throwing out several fishing lines at once to