Informações:
Sinopsis
Join us weekly as Dave ad sometimes guest talk about marketing with social media, local, foursquare or whatever else floats his boat.
Episodios
-
-
40,000 tweets and then some
13/09/2013 Duración: 17min40,000 Tweets and then some This past weekend I tweeted my 40,000th tweet, and I have been on Twiiter for over 5 years. My Twitter strategy, as it fits into my overall social media strategy, is to be informative and entertaining (infotainment). I think that I have done a pretty good job of doing that, but that is not for me to say. (http://davewoodson.com/wp-content/uploads/2013/09/twitter.jpg) When I had started out on Twitter. I had just been ousted from my once a week radio gig. I had enjoyed getting my voice out there. So, I had to find something else to help me do that. I was on Facebook, but that did not seem appropriate at the time with the volume that I wanted to push out. I was listening to the Leo Laporte show and I heard him say something about Twitter and about 5 minutes later. I was LIVE on Twitter, and the rest they say is history. I promised many that I would get this out yesterday. I was able to get he podcast done, but I was wiped out by the time I got home. I just wanted to crash on the c
-
DaveCast #38 – Top 10%
18/02/2013 Duración: 17min* not Top 10%, but I still get plenty of leads from Linkedin * Facebook Cover Photo Rules * Buying "Likes" Top 10% This is tempered with a bit of jealousy. I was not in the "Top 10%' of searched profiles of Linkedin, but from the company I am keeping by not being in the 20 million strong club. I am feeling alright about it. Linkedin boasts about 200 million users. So, to be in the top 10% is around 20 million people. Not bad, but not great. I had wondered out loud on Twitter whether or not many if any of those in the Top 10% had ever got any business from Linkedin. I was on Linkedin in early 2006, and I really feel as those I have gotten some pretty good leads from my presence there that have turned into real dollars from mortgage deals to consulting. Right now, I am focusing on real estate and my profile really reflects that. Funny, over the last week or two, I have had a lot of connection requests from other agents, brokers, mortgage guys and title agents. Maybe, I am in the Top 10% of real estate profe
-
DaveCast #37 – Facebook Ad Success and List Building
12/01/2013 Duración: 22min(http://davewoodson.com/wp-content/uploads/2011/11/FacebookFan-150x150.png) Facebook Ad Success I started a business page for mynorthwest Indiana real estate (http://facebook.com/buynwi) business. I added content to it, invited friends and prayed that it would grow, and it did in drips and drabs. I decided one day to start buying ads, and I am seeing some real success. Here is what I am doing: * $5/day budget - been seeing 3 to 7 "likes" a day * did my first promoted post - saw a jump today of 8 to 10 "likes" I know these are just "likes", but soon they will be leads. I think I just got another episode ideas - "Turning Likes into Leads" Here is what else I am doing: * I am updating often - at least, one time a day * sticking the topic and staying on top of industry news * when I do post - I try to post at certain times of the day like early AM, late AM and mid-to-late afternoon * almost always use a picture or some sort of visual the tool that I find most useful is called SnagIt! from Jing List Bu
-
-
Video is worth a million words
17/08/2012 Duración: 23minVideo is Worth a Million Words Dr. James McQuivery of Forrester Research stated as much in his research, which finds that one-minute of video equals 1.8 million words*. How long would it take for you bang out that much content on your blog? A single frame of video equals 3 pages of written content. According to a Hubspot article on Internet Marketing statistics in 2012 (http://blog.hubspot.com/blog/tabid/6307/bid/30495/25-Eye-Popping-Internet-Marketing-Statistics-for-2012.aspx) * viewers of online video will hit 169.3 million * over half the population and 70% of internet users will watch * mobile video will reach over 54 million viewers * smartphones video views over51 million Other interesting stats * 73% of home sellers will list with an agent that does video, but only 12% of agents have a YouTube account.** * Youtube has over 800 million monthly unique visitors with over 4 billion video hours being watched*** * 30% of YouTube traffic comes from the US*** * YouTube traffic from mobile devices
-
Why I Podcast?
08/08/2012 Duración: 21minThe Why and How I podcast? The DaveCast Episode #34(http://davewoodson.com/wp-content/uploads/2012/08/vintage-microphone-th.jpg) I keep it short this week with a roughly 22 minute show with a huge promise to win back your trust. I will do more shows. I think I owe that to you all specially after I tell you some of my "Why's". For my Blog Indiana 2012 session (http://blogindiana.com/session/view/114), I will address more of the issues of "how-to" and the "why's" of podcasting. I know one of my "Why's" is that I want to expand my brand as a speaker and get paid to speak. So, I think one of the best ways to get myself out there is to do a podcast and with that being said. I promise I will do more weekly shows. I share some of the secrets of my podcasting prowess and the tools that I use to record. While I was typing this up I thought of a few more slides to add to the session and I will update the slides as well after the session. Dave