Sinopsis
SocialZoomFactor is a social media marketing, branding, business and lifestyle podcast created for you, the business and marketing leader in startups to enterprise organizations. If you want to learn how to integrate social media, branding, digital marketing, visual marketing, content marketing and the latest technology and new media to zoom results in business and life you won't be disappointed in the energy and information Pam Moore delivers 5 days a week. Each episode brings you actionable tactics and strategies you can implement today for real business results. Pam is CEO / founder Marketing Nutz and ranked as Top 10 Social Media Power Influencer by Forbes.
Episodios
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7 Steps to a Profitable Digital and Social Media Marketing Plan
29/10/2020 Duración: 26minPam Moore of Marketing Nutz a digital, social and branding training and consulting agency shares 7 Foundational Steps to Develop a Digital Marketing and Social Media Marketing Plan. A power packed 30 minute episode to help set you and your marketing plan up for success. Learn how to stomp random acts of marketing and build a plan that ignites your return on investment, website traffic, lead generation, brand authority, social media engagement and loads more! Download Audience Priority Worksheet Download Content Calendar Template Sponsor: User.com - Save 50% for 6 Months on ANY Plan + the First 10 people to Register Get a Free Consultation with Marketing Automation Expert
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Top 3 Reasons Businesses Fail with Digital Marketing and Social Media
26/10/2020 Duración: 15minPam Moore of Marketing Nutz a digital, social and branding training and consulting agency shares the top 3 reasons businesses and marketing leaders fail with digital marketing and social media. Plus she shares with you the best and most simple steps to fix these broken strategies for higher return on investment and to achieve your goals! A power packed 15 minute episode with proven methods to help you break through what may be stopping you from achieving success with your marketing programs. Download Buyer Persona Template Download Audience Priority Worksheet Download Content Calendar Template Sponsor: User.com - Save 50% for 6 Months on ANY Plan + the First 10 people to Register Get a Free Consultation with Marketing Automation Expert
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Personal Branding: 5 Pillars to Build a Brand of Authority and Influence
20/10/2020 Duración: 32minPam Moore of Marketing Nutz a digital, social and branding training and consulting agency shares the 5 Major Pillars to Build a Personal Brand of Authority to help grow your business. Take a listen and learn the solid foundations for how to build a personal brand that connects you with your ideal audience and dream customers in meaningful ways! Learn how to tap into the power of influencer marketing, content marketing and relationship marketing to expand your brand awareness and become the go-to expert in your industry and niche! Download Buyer Persona Template Download Personal Branding Guide Download Audience Priority Worksheet Download Content Calendar Template Download 20 Questions You Must Answer Before Developing a Content Strategy (visual ebook)
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15 Ways to Research and Know Your Target Customer for More Leads and Sales
19/10/2020 Duración: 34minDig in with Pam Moore of Marketing Nutz to learn how to easily research your customer and audience. These 15 methods will help you understand your target customer desires, where they hang out online, what social networks they use, how they use social media, what content will help them solve their problems and so much more! Understanding your target buyer is the first steps to developing an audience first marketing plan that helps you attract the RIGHT customers for more traffic, leads and sales! Supporting Resources: Buyer Persona Worksheet Buyer Persona 5-Day Bootcamp Virtual Training Sponsor: User.com - Save 50% for 6 Months on ANY Plan + the First 10 people to Register Get a Free Consultation with Marketing Automation Expert
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Audience Marketing in a Nutshell: How to Build an Audience First Marketing Strategy that Attracts Your Dream Customer
07/10/2020 Duración: 30minDig in with Pam Moore of Marketing Nutz to learn how to develop an audience first marketing strategy for your digital marketing, social media, content marketing and branding execution that inspires, attracts and converts your dream customers to buyers. Learn exactly what an audience marketing strategy is and how it can help marketers get more traffic, leads, sales and return on investment. Targeting the right audience helps increase the ROI on all of your Facebook, Twitter, LinkedIn, Instagram, blogging, YouTube, video marketing efforts and plans. Supporting Resources: Buyer Persona Worksheet Content Calendar Template Buyer Persona 5-Day Bootcamp Virtual Training Sponsor: User.com - Save 50% for 6 Months on ANY Plan + the First 10 to Register Get a Free Consultation with Marketing Automation Expert
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Marketing that Works Now! 10 Things Marketers Must Leave Behind Starting Today
29/09/2020 Duración: 26minKnowing where to focus and what digital marketing, content marketing, branding and social media strategies to implement when is key to success online today! Also knowing what NOT to do and what you need to change is what will set you apart from the status quo and help you leapfrog your competition! Dig in with Pam Moore of Marketing Nutz to learn how to optimize everything you do for marketing this year! This will help you not only increase ROI but also generate more leads, sales and new customers! Supporting Resources: Personal Branding Worksheet / Guide Digital Body Language Guide: 105 Factors Impacting Your Brand Buyer Persona Worksheet Content Calendar Template Buyer Persona 5-Day Bootcamp Virtual Training
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Personal Branding and Politics - Building Your Brand in a Political Minefield
24/09/2020 Duración: 28minPam Moore of Marketing Nutz a digital, social and branding training and consulting agency shares proven strategies to preserve your personal and business brand in a political minefield. Should you or should you not share political topics and posts on your social media profiles such as Facebook, LinkedIn, Twitter, Instagram and Tik Tok? If you do, what are the best practices? Take a listen and learn the solid foundations for how to be a part of the political conversation during an election year without risking damage to your brand. Download Buyer Persona Template Download Personal Branding Guide Download Audience Priority Worksheet Download Content Calendar Template Download 20 Questions You Must Answer Before Developing a Content Strategy (visual ebook)
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LinkedIn Marketing Engagement Strategies to Increase Leads, Sales and Brand Awareness
18/09/2020 Duración: 35minPam Moore of Marketing Nutz a digital, social and branding training and consulting agency shares proven strategies to grow your business and ignite your brand awareness, leads and sales by increasing your engagement on LinkedIn . Pam has been an active user on LinkedIn since the platform was in beta. She has more than 350,000 followers and 14,000 connections. She has been nurturing relationships on the platform for for almost 20 years. Download Buyer Persona Template Download Personal Branding Worksheet Download Audience Priority Worksheet Download Content Calendar Template Download 20 Questions You Must Answer Before Developing a Content Strategy (visual ebook)
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Digital Marketing Conversion Funnels How to Get More Leads and Sales on Autopilot
09/09/2020 Duración: 36minSales and marketing conversion funnels are the key to success if you want to drive revenue with your digital and social media marketing. Dig in with Pam Moore of Marketing Nutz to the art and science of the marketing and sales conversion funnel. She shares strategies and tactics to optimize every stage of the marketing funnel to attract more of the right prospects and convert them to paying customers! Supporting Resources: Buyer Persona Worksheet Content Calendar Template Buyer Persona 5-Day Bootcamp Virtual Training What you will learn: What is a sales and marketing conversion funnel 3 Top phases of the sales and marketing conversion funnel How to optimize each phase of the conversion funnel Key metrics to help you optimize your funnel and convert more prospects to buyers
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Get Your Social Media Digital Marketing Plan Approved
04/09/2020 Duración: 22minIf you are struggling getting your boss, board of directors or other key stakeholders with your social media, digital marketing or content plan, you must listen to this episode. Learn the exact steps to get your digital marketing, social media and content marketing plan and proposed budget approved! Learn what to do and what not to do to get your boss on board with your plan Free Guide: How to Get Your Social Media and Digital Marketing Plan and Budget Approved Buyer Persona Worksheet Pack for B2b and B2C Content Calendar Template
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Social Media Budget Top 3 Reasons Your Boss is NOT Approving Your Plan
28/08/2020 Duración: 12minIf you are struggling getting your boss, board of directors or other key stakeholders with your social media, digital marketing or content plan, you must listen to this episode. Learn the top 3 reasons your boss is not approving budget and not getting on board with your plan. Free Guide: How to Get Your Social Media and Digital Marketing Plan and Budget Approved Buyer Persona Worksheet Pack for B2b and B2C Content Calendar Template
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Facebook Advertising 5 Things You Must Know Before Paying for ANY Social Media Paid Ad
27/08/2020 Duración: 15minFacebook ads that convert require more than learning the technical specifics of the Facebook Advertising platform. Learn the 5 Things You Must do Before starting even one Facebook ad! These are critical must to do steps for social media ads that convert to business. FREE Buyer Persona Worksheet FREE Content Calendar Template 5- Day Buyer Persona Bootcamp (virtual training)
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Covid19 Marketing: 5 Shifts Marketers Must Make During a Crisis
17/08/2020 Duración: 18minLearn the 5 shifts marketers must make during time of crisis. Resources mentioned: FREE eBook: How to Get Your Budget Approved 5 Day Buyer Persona Bootcamp FREE Buyer Persona Worksheets FREE Content Calendar Template
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LinkedIn Marketing Power Tips to Ignite Your Business and Brand
05/08/2020 Duración: 39minPam Moore of Marketing Nutz a digital, social and branding training and consulting agency shares proven strategies to grow your business and ignite your brand awareness, leads and sales with LinkedIn. Pam has been an active user on LinkedIn since the platform was in beta. She has more than 350,000 followers and 14,000 connections. She has been nurturing relationships on the platform for for almost 20 years. Download Buyer Persona Template Download Personal Branding Worksheet Download Audience Priority Worksheet Download Content Calendar Template
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Content Marketing: 20 Questions You MUST Answer for a Strategy that Converts to Customers
29/07/2020 Duración: 35minPam Moore of Marketing Nutz shares with you the top 20 questions you MUST answer before starting your content marketing strategy. Answering these questions will help you leverage your content to convert more customers. Download the free ebook with all 20 questions: https://pam.online/content20 Join Pam's 5-Day Buyer Persona Bootcamp: https://themarketingnutz.com/bootcamp
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Covid19 Marketing Your Business in the New Normal
14/07/2020 Duración: 30minHow do you market your business and connect with your audience in authentic ways during a global crisis? Learn why you need emotional currency, trust and connection. Take a listen to this episode with Pam Moore, Founder of Marketing Nutz to learn the top strategies and tactics that are working today. She'll also share with you what is NOT working and how to stomp fear and deliver your audience real value! Learn how to create a drumbeat of authentic content that consistently connects you with your target audience in meaningful ways. Learn how to market your business in the new normal. What role do you want to play? How can you be a foundational powerful center of hope, love and success both online and offline today? Join my 5-Day Buyer Persona Bootcamp! FREE Resources: Buyer Persona Worksheet to clearly define your top target customers 10-Point Checklist for Irresistible Content 10 Things You Must Know About Your Audience Audience Priority Worksheet Content Calendar Template
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How to Create Irresistible Content 10-Point Checklist
07/07/2020 Duración: 17minLearn the 10-Point Checklist for Irresistible Content that converts to more customers! FREE eBook 10-Point Checklist for Irresistible Content (beautiful 29 page guide) Buyer Persona Worksheet 5-Day Buyer Persona Bootcamp
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Brand Personality 6 Ways to Give Your Brand Personality
03/07/2020 Duración: 23minIn this episode Pam Moore, Founder of Marketing Nutz shares 6 ways you can give your brand personality. Supporting Resources: Brand Persona Worksheets: https://pam.online/mybuyer 5-Day Buyer Persona Bootcamp: https://pam.online/bootcamp What is a brand personality? It is a set of human characteristics attributed to your brand that make it more human. 6 Ways to Give your brand personality. What is brand personality? 7 traits of a successful brand personality Brand personality vs brand identity - how to know the difference Proven strategies you can start implementing immediately!
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10 Things You MUST Know About Your Customer
25/06/2020 Duración: 21minAn audience first marketing strategy combined with powerful and accurate buyer personas are the key to connecting with your audience in meaningful and human ways. This episode teaches you 10 things that you MUST know about your customer. Knowing your audience will help you increase the ROI on all of your marketing programs, campaigns, content and more. FREE Buyer Persona Worksheet: https://themarketingnutz.com/zoombuyer 5-Day Buyer Persona Bootcamp: https://themarketingnutz.com/zoombootcamp This episode is sponsored by Fiverr Check out the Fiverr Microgrants program helping businesses zoom results. Up to 3 businesses will get $1000 in Fiverr credits to use however they would like. Learn More and Apply->> Fiverr Microgrants Program
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10 Reasons You Need an Audience First Marketing Strategy
24/06/2020 Duración: 15minAn audience first marketing strategy combined with powerful and accurate buyer personas are the key to connecting with your audience in meaningful and human ways. This episode teaches you the what, how and 10 reasons why every business needs an audience first marketing strategy to grow their business in the digital age. FREE Buyer Persona Worksheet: https://themarketingnutz.com/zoombuyer 5-Day Buyer Persona Bootcamp: https://themarketingnutz.com/zoombootcamp