Radio Itvt

Hetzel will discuss the company's OnDemand Essentials offering--a Web-based ASP service which measures and reports anonymous, aggregate VOD usage data, such as viewership volumes and trends, and which is intended to provide customizable reports designed to help better understand viewers' VOD content preferences (note: according to Rentrak, the service processes daily data from 45 million set-top boxes. Tracy Swedlow, host. www.itvt.com

Gary Sohmers, president and chairman of Interactive Meet and Greet Entertainment (IMAGE), will discuss his company's flagship Video Queue technology, which allows TV viewers to have face-to-face encounters with celebrities. (Note: Sohmers will probably be familiar to [itvt] readers who are also PBS viewers: he is a regular guest on the popular program, "Antiques Roadshow," where he appraises toys, collectibles and memorabilia.) Your host is Tracy Swedlow of [itvt]. http://blog.itvt.com

Morgan Guenther, chairman and CEO of AirPlay, a mobile services company, will talk about his new deal with Sony Pictures Television to provide multiplayer play-along mobile gaming for the popular game show, "Jeopardy!" Join host, Tracy Swedlow of [itvt]. For more news, subscribe at www.itvt.com

Phil Bender, project director for OpenCable at cable R&D organization, CableLabs, and industry veteran, Roger Brinkley, mobile and embedded community leader at Sun Microsystems, will join host, Tracy Swedlow, to discuss the current state of the OpenCable project and the tru2way spec, Java.net, the CableLabs InterOps, and upcoming conferences where tru2way/OpenCable will be featured.

Our monthly “Wrap Up” panel today will feature Bill Niemeyer, chief of analysis and research at BlackArrow; David Preisman, VP of interactive television at Showtime Networks, and Paula Byrne, CEO of PushButton, an ITV developer in the UK. Our special guest will be Ashwin Navin, Co-Founder and CEO of BitTorrent who will discuss the news about Comcast. Tracy Swedlow hosts. For more: subscribe at itvt.com

[itvt] EXCLUSIVE!! Our monthly “Wrap Up” panel featuring Patrick Donoghue, VP of ITV product management at Time Warner Cable; Bill Niemeyer, chief of analysis and research at BlackArrow; David Preisman, VP of interactive television at Showtime will talk to Will Kreth, director of product management for Interactive TV at Time Warner Cable. The focus is on the news, but also on the launch of OEDN.net, the first OCAP/tru2way users group. Tracy Swedlow hosts. For more: subscribe at itvt.com

This broadcast will feature three high-profile figures from the interactive TV space--Patrick Donoghue, VP of ITV product management at Time Warner Cable; Bill Niemeyer, chief of analysis and research at BlackArrow; and David Preisman, VP of interactive television at Showtime Networks --providing a retrospective of the last month in interactive TV and presenting their picks for the month's most important ITV stories as well as a "featurette" on a special topic. Subscribe at itvt.com

Tracy Swedlow, editor-in-chief of itvt.com, interviews Andrew Solmssen of Schematic during our hour about interactive TV advertising and what makes a well-designed and effective ad. He will give us great examples about what works and what doesn't and discuss the changing landscape of advertising across platforms.