Clever Content Podcast

Informações:

Sinopsis

The Clever Content Podcast from Content OD is the perfect way for you to stay in touch with the world of content. In each episode, we pick out and pull apart a piece of content thats caught our eyes and ears, from superb social media campaigns, videos and animation to cracking copywriting. If its content thats clever, we want to tell you about it. Content OD is a digital content agency from Sheffield in the UK.

Episodios

  • The importance of pre-production on video projects

    06/06/2019 Duración: 24min

    Iain is joined by Richard Tissington, Head of Video at Content OD and Dave Moore, Project Director, who both have many years experience producing, shooting and editing video content – so we decided to go more in-depth on the all-important pre-production process.

  • Why did Airbnb produce a feature-length documentary?

    10/05/2019 Duración: 26min

    In episode 9 of the Clever Content Podcast, me and Iain are joined by our Head of Video, Richard Tissington to talk about Airbnb’s foray into the world of filmmaking.

  • Lush say goodbye to social media

    25/04/2019 Duración: 29min

    In episode 8 of the Clever Content Podcast, we talk about the recent announcement from Lush, the cosmetics brand that's decided to turn off all its social media accounts. We also discuss tips and techniques for dealing with problem copywriting issues.

  • Who is your content for?

    17/04/2019 Duración: 26min

    The latest episode of the Clever Content Podcast, this time we’re talking about who your content is for, as well as giving a shout out to a couple of our favourite browser bookmark

  • The influence of influencers

    14/02/2019 Duración: 29min

    We’re back with another episode of the Clever Content Podcast and this time we’re talking influencers and niche communities. There’s more – we’re also joined on the show by Tom, our new Head of Digital at Content OD!

  • Achievable content and new business

    24/10/2018 Duración: 24min

    We're back! Episode 5 of the Clever Content podcast sees Iain and Phil in reflective mood as we shake up the format and talk about the importance of content governance and making sure your content plans are achievable. In the second half of the show we go on to talk about how content agencies and freelancers go about getting new business. Go grab your headphones!

  • Reddit for brands, how to curate content and good copywriting

    19/07/2018 Duración: 38min

    Episode 4 of the Clever Content podcast is now available for your listening pleasure. In it we cover content-related topics including changes to Reddit that make it more appealing to brands, tools and tricks for staying on top of current trends and curating content, plus an overview of what makes a good copywriter.

  • Virtual billboards, Instagram TV, working with YouTube Influencers

    25/06/2018 Duración: 39min

    Episode 3 of the Clever Content podcast is out and this time around, Phil and Iain talk virtual billboards at sports matches, working with YouTube influencers, and Instagram's launch of its IGTV service.

  • Deadpool 2 marketing, bullying and social media, new Instagram features, plus a GDPR content retro

    07/06/2018 Duración: 48min

    Episode 2 of the Clever Content Podcast sees us cover the marketing campaign behind Deadpool 2 and bullying on social media, including what to do about it. We also take a look back at all those GDPR emails we received in May and thoroughly inspect the new features coming to Instagram. Lots of content! Enjoy...

  • Storytelling, Zuckerberg memes and our podcast plans

    20/04/2018 Duración: 31min

    If it’s content that’s clever, we want to tell you about it. In this first episode of the Clever Content podcast, we tell you all about our podcasting plans, our clever content proposition, Mark Zuckerberg memes, voice clips and the rise of stories on social media.

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