The Wade Alters Show

Wanna know how we use mostly FREE software to build our evergreen sales funnels? (aka PASSIVE INCOME!) Then make sure to watch this video because, trust me, I've tried them all! From multi-hundred dollar tracking tools, to expensive landing page software, and everything in between. But lucky for you, you don't have to waste all the time and money like I did testing all these tools... Because most of the tools we use with our large brand clients are absolutely FREE, and work better than most of the paid software! (When you know how to use them right!) Enjoy! - WA

Growing a business is never a straight line to success. When things start slipping backwards, it's hard not to stress, worry, and get frustrated about worst case scenarios... Blinding you from all sorts of potential opportunities to "right the ship" and get you back on the fast-track. Which is why THIS video, and the tool that I teach, is so powerful! Not only will you immediately discover new ways to grow your business faster, but you'll enjoy the journey a heck of a lot more! Enjoy! - Wade

Whenever someone asks me what my biggest business mistake was, THIS is it! At the end of the day, I can't complain because it was my first product launched and I learned so much... But if you're planning to launch a product online, or have a product that isn't bringing in as much PROFIT as you'd like... Then watch today's video to learn some of my top tips for pricing your product effectively! If you like these videos, make sure to subscribe: http://bit.ly/Subscribe-Wade And as always, Enjoy! ~ Wade

Here’s how I launched courses that made me hundreds of thousands through YouTube (like Lifestyle Academy & The Baseline): There’s 5 key things you need with a YouTube channel to know when you’re ready.\ 1. Are you getting tired of putting out content and losing the “fire” for it?     At first, getting the views and traffic to your videos is super-exciting.  There’s so much growth and it’s a good indicator that you’re onto something! But I’ve found - with myself & clients - that it wears off eventually.  You begin to lose meaning in it…  And simply doing it for the views isn’t enough anymore. There needs to be something more. AKA this is a sign that you’re ready to turn your content and channel into a business. Where each view MATTERS and it can add a bottom-line revenue to your brand & business. Getting you fully invested into what you’re doing, with a deeper purpose. 2. You want to help your audience on a deeper level. If your content inspires your audience to want to change, transform or become

THESE are the 4 Pillars of Freedom: Location freedom Time freedom Mental freedom Social freedom Instead of chasing the YouTube algorithm to stay on top of getting views and relevancy… I’ve been helping YouTubers turn their traffic into systems that creates a profitable business.  Because traffic and views is only ONE part of the equation that people usually focus on too MUCH…  Imagine going off on a vacation to Italy… cruising the seaside … eating rustic pizza with your girlfriend… And coming back - only to find that your bank account has MORE money in it than before you left.  That’s what setting up a YouTube profile for business success can look like - when you use Lead Magnets, create email lists and funnels to optimize your business.  I’ve been transforming the biz into a Copywriting & Advertising agency over the past year, working with all sorts of cool YouTubers as clients. That includes Pro Home Cooks (1.4M subs), Video Creators TV (484K subs), and Chris Winter (396K subs).  So check out this wee

Yo! Do you know what the Kaizen is? It’s Japanese philosophy about the art of continual improvement. Focusing on the 1% - day after day. The problem is...  When I’m working with clients or people who need help, they often don’t know what to focus on.  Example: Some might think it’s important to work on their Sales Landing Page. … But if they have no traffic, then there’s no point because no one will see it. They should be focusing on traffic first.  Sometimes, it’s hard to know where to focus because the dynamics of business (and life) can be super complex. That’s why the importance of having mentors, consultants and coaches can make-or-break your business (and life)! They know what it takes to be successful and help guide you there. Which is what this week’s podcast & YouTube video is about! Click Here To Learn How To Level Up Your Life 1% Each Day And as always… Enjoy! -Wade

I’ve never had a real “job” (and don’t plan on getting one). I have location independence and I get to choose how I want to structure my day (reading in the morning, mid-day naps, going to the gym in the early afternoon when no one is there...) And I wouldn’t have been able to Santa Monica if it wasn’t for my Personal Brand. All because I can help other people through creating content! Without it, no one would ever know who I was, what I have to offer, and get the attention I need to run a successful business.  It’s SUPER important to know what people care about and create valuable content that helps solve their problems. Use Google Keyword Planner to start searching for terms that people are looking for (and how much traffic is searching for it) and seeing if you can fill the gap with their questions! Once you begin to build an audience, it’s easier to transition to offering premium paid products that you can make money from. And turn your Personal Brand into a business! Boooom! Whether that’s through coachi

Only two things matter when it comes to online businesses: Traffic & conversion. If you’re just starting, which platform should you choose? Podcasting or YouTube? Podcasting is easier, but also means there’s a lower barrier for entry for more competition… Making it harder to stand out. And YouTube is littered with people uploading content now, with 300 hours of video being uploaded to YouTube every minute! The truth is, the one you should pick comes down to which one suites your personality best. Check out this week’s podcast to see what I mean! And as always, Enjoy!

Something I see with the millennial generation is they think they’re destined for great things - especially when they’ve just graduated college.   Don’t get me wrong - it’s not a bad thing.  It’s better than having a victim mentality, thinking you CAN’T do anything and the world is unfair.  But eventually, reality will sink in and you might not be where you want to be. And looking for that shortcut that will get you there... Maybe they’ll start a social media agency… or an e-commerce store… or try to become an influencer.  Only to find out it’s not as easy as you thought it would be. Because if you don’t have the right strategy, you’re screwed.  And it’s back to the drawing board.  Except more bitter and sour. So what should you do instead? What’s the proper strategy? Click here to find out!  And as always, Enjoy - Wade 

Is someone an addict if they’re a work-a-holic? Because when it comes to a few of my coaching clients, they always feel like there’s MORE to be done - so they *think* stepping away from work is a waste of time. (These are entrepreneurs & professionals making millions or make at least 6-figures). I have to almost SHAME them into getting exercise. I secretly manipulate them with NLP tactics lol. You have to be willing to do what’s best for people - even if they’re against it. It’s kind of like stopping an addict from doing drugs… I step in like their parent (authority), and tell them it’s for their own good. Because IT IS. It doesn’t matter how much money you have if you’re lying in a hospital bed and can’t move. (Caveat: You need money to pay for hospital bills). But the extra million or $100K people sacrifice for is useless. That’s what lifestyle development is about… being your best self. In ALL areas of your life. I can’t believe how simple Phil Knight’s (Nike Founder & CEO) strategy was for dealing

You’re not going to make millions just working hard. And the same is true for working smart. I know janitors who work 12-hour shifts and they’re still financially stuck and struggling. And people get too attached to degrees and qualifications and stay stuck in those boxes. Comfortable with salaries and living miserable routines. It’s “all they know” and they’re stuck with expenses they’ve accrued (mortgage, car payments, insurance, family, etc.) The goal should always be to get the most while doing the least amount of work! Whether that’s in your career and choosing a company that will give you the best benefits for the same type of work you’d be doing anywhere else. Or charging clients for work on “value-created” vs. an hourly rate. (Ex: I charge copywriting clients $25,000/project instead of $500/hour) The best way to create leverage is from creating perceived value. Amplifying the position you’re coming from. And delivering the result the other person wants to see from you. Having them believe that you’re

Motivation isn’t magic. Like Tony Robbins says, “People aren’t lazy. They simply do not have goals that inspire them”. It’s been amazing helping my SS clients get some massive wins recently (one guy has closed multiple clients and made over $2,000 in under a month already). And it’s been great to see how driven everyone is to make their goals happen. A bunch of guys have what I call the “Move Towards” Motivation strategy. Where they’re motivated by where they want to be in life and moving towards that vision. It’s super important to know HOW you’re motivated. Because if you overwhelm yourself with massive goals, it’s going to feel like an impossible mountain to climb. It’s also one of the reasons why 98% of people don’t achieve their New Years Resolutions... Small chunking and lowering your standards are key to creating that “escape velocity” that propels your momentum. So what motivates YOU more? Moving towards your goals? Or moving away from what you DON’T want? Check out what I mean in this week’s podcast.

It’s CRAZY to see how technology has changed the game, especially with texting and social media. And with the #MeToo movement, Tinder & Bumble, female empowerment, it’s completely changed the way guys talk to women. Although I distance myself from releasing this type of content nowadays… One of my good friends, Andrew Ferebee, Host of Knowledge For Men Podcast, just updated his book, The Dating Playbook, for 2019. It’s still important guys know the fundamentals of attraction, dating and relationships. As Andrew said, he “can’t stand seeing good dudes with no backbone be so weak and clueless with women”. (Like how getting her Instagram is the “new” phone number because it speeds up the process for her to get to know you, your lifestyle, social circle, etc.). It’s a really great interview, and brought me back to those nostalgic pick-up days! Anyways, this is a jam packed podcast with some great dating tips. … And some foundational stuff every guy should know, like how much value he brings to a woman’s life

Did you know that Jeff Bezos (Amazon CEO) says the #1 sign of HIGH intelligence is the willingness to be open-minded & challenge your own way of thinking? He only focuses on where his business should be 2-3 years from now. Only thinking about the future. Not worrying on the day-to-day operations of Amazon. And he’s training his senior management to only think 2-3 years from now. It’s similar to the framework I use to I delegate any work that doesn’t meet my hourly rate ($500/hour). That includes things like hiring a maid, employees, and using healthy meal services so I don’t have to cook. There’s major similarities where we both focus our time on creating the best future we can for the business. And THAT is one of the biggest strengths of an entrepreneur: being a visionary. Letting go of all judgements, criticisms and what’s “realistic”. People can get held down by being “realistic”. They lose the creativity of how they can change the world. Luckily, NLP (Neuro Linguistic Programming) taught me how to ove

So last week I turned 37 and went to Mexico to celebrate and eat Tacos, drink Tequila and smoke cigars! But before I went off, I thought about the last 15 years of when I left the Dating / PUA world... … The pivots and “shiny objects” that got me off track … And nearly killed me & my business Ultimately, it was what I needed. Now I charge $25,000 for my copywriting services (plus back-end revenue sharing) through the unconventional path that’s gotten me here. … And it was underneath my nose the entire time. It was tough tho. It stopped becoming “fun”. I didn’t have any growth or fulfillment. And I was getting health problems where I was digging myself into a grave. There’s a massive difference between grinding in your business and being in the FLOW. And when you’re in the flow, you’re unstoppable. Everything is confident and easy. No resistance. So… How do you do it? Or find that spark that to re-energize yourself? That’s what this week’s podcast is all about. So check it out! If you find yourself feeling

If you’ve ever thought about doing your own product launch, or you want to know how I’ve been able to do multiple 6-figure product launches… strap yourself in! Because it’s becoming harder and harder to sell high-ticket courses without incorporating this feature into it. It adds massive value to not only your customer, but to your sales. And although it seems like it’s just “another thing” you have to do that takes time away from your business... It’s actually the opposite. By using this insight, you get to know them on a much deeper level and understand their pains and frustrations… Which allows you to tweak your marketing message and promote your digital course 10X more effectively to get more sales and people into your course. So if you’re interested in learning how I’ve launched multiple 6-figure digital products in the past 8 years, then check this cutting-edge episode out on how to create online courses that SELL. Let me know if you have any follow up thoughts or questions by replying to this email. And

I’ve been struggling lately. I haven’t been on my game… When all of a sudden: I stumbled across a vid with Bill Gates and Warren Buffett (two of the richest men in the world) on the ONE thing they would credit all their success to. They both looked at each other and had the same answer: Focus. It’s something that I’ve been missing ever since the move to LA. The elite habits I built up back in Chicago are gone. I spend my mornings assembling IKEA furniture instead of reading... Getting distracted by phone notifications and losing momentum... Not eating healthy and feeling groggy and unenergized... Since the move to LA, everything’s been out of whack. I’m losing thousands of dollars a day from not optimizing. But I’m gonna get them back. I’ve been going on runs. Freezing my body alive with cryotherapy. And getting all the elite habits I used to have, back. Because it’s not about how consistent you can be… It’s about how quickly you can get back on the train after you’ve fallen off. If you want to level up your

I’ve got some good news and some bad news. The bad news is: I didn’t get a chance to record a new podcast episode this week. I’ve been non-stop with finishing up Sales Seduction, and I haven’t had a chance to record a new episode... BUT, I have good news: I’m going to share a golden nugget from the course for this week’s episode! By the end of this podcast, you’ll have your prospects salivating at the offer you’re putting in front of them ;) I’m gonna share the formula I use for creating eye-popping headlines. You might have the best product in the world to truly change the lives of your audience… But if you can’t communicate how it’ll change their lives in a way that they’ll believe you, nobody’s going to pay attention - or buy. They want something new that will get their juices flowing and get them intrigued, that they haven’t heard before, and believe will work. If you create a new pill and your claim is, “this pill will help you lose weight!” That’s an offer your audience has heard it before and has massi

Do you ever get that sick feeling inside your stomach when you know you’re wasting your time and not becoming the best person you can be? Having that dream lifestyle you’ve always wanted… Doing the work you’ve always dreamed of... Getting into the flow of working in your zone of genius… Some people get FOMO (fear of missing out) when they see others living really cool lifestyles and doing what they were meant to do. And then they look at their life and have a hopeless feeling that they’re never going to get to where they wanna be. BUT… Fear not! Because it really comes down to one thing. Well… Maybe two (if we’re gonna get technical). Let’s go back to the 2008 recession. Think about how hard it would have been to start a successful business back then. At that time, Elon Musk got $180M from the PayPal acquisition. And instead of taking some time off, living on a beach somewhere for a year… Waiting for the whole ‘recession storm’ to blow over... He invested ALL of his $180M into 3 new companies: $100M into Spac