Author U Your Guide To Book Publishing

Blogs ... Love Them and Grow Your Audience Authors want to know ... Do they really need a Blog? Most authors have a Blog on their website because the website designer told them they should. If you have one, how’s it working for you? Are you getting traffic? Do readers make comments? Does it have content that is directed toward the reader that is your ideal visitor? Is it engaging? If you don’t, would you like to have one that provides content, creates a buzz and brings sales for your books? If you can’t answer “yes” to all of the above, then this edition of Your Guide to Book Publishing with Dr. Judith Briles is just what the Book Shepherd ordered. Join Judith as her guest Joel Friedlander reveals the secrets to a great Blog. Known as the Bookman, founder of Marin Bookwords and brains behind TheBookDesigner Blog (http://feeds.feedburner.com/MarinBookworks), Joel’s Blog consistently ranks in the top book/author blogs today. Get your questions ready ... Joel will have answers. Joel Friedlander (@JFBookman)

Crowd Funding ... Is It For You? Have you got a great book idea? A little short on cast to create it? Have you thought about crowd funding ... or cloud funding? Not sure what it is? You will be after this show. Besides draining your bank account, hocking the house, borrowing from friends and relatives ... where are you going to get the money you need to support the creation of your book? Crowd funding may be the answer. Crowding funding popped up in 2009. Since then, more than 28,000 projects have been seeded via Kickstarter.com that generated over $275 million. Learn strategies for getting started. Learn how to create your gifts. Learn how to reach out and connect with others. And so much more. Judith's guest is Dianne Maroney, who has funded her book. Come join in and learn how she did it, what it took and what you need to do to create your own effort. Every day, authors are seeking moneys to support their projects. Is crowding funding for you? Another lively hour with Dr. Judith Briles author of Au

Foreign Rights, You and Your Book One of the reason why you wrote a book in the first place was to gain notoriety, to generate profits, to deliver valuable information, to be of service ... and probably some place in that mix, to benerfit from the leverabge that occurs once you produce an intellectual property. If you have a book, think outside sales... like in other countries. Getting your book published in a foreign country is much easier than you think according to Judith's guest, Jeff Davidson. He's sold 141 foreign sales. Learn strategies for getting started. Whom to sell to and how to find them. What terms are fair, and what to offer. And so much more. Every day, authors are featured. Have you been? Would you like to? Another lively hour with Dr. Judith Briles author of Author YOU: Creating and Building Your Author and Book Platforms and Show Me About Book Publishing plus 28 more.

Getting on "the Air" as an Author! If you have a book, you want it, and you to be ready to be feature "on the air"--be it radio, TV or blog radio. It's "live time" and you must be ready to pitch your book. Is your book done? Are you still wrGetting on "the Air" as an Author!iting? Or are you in layout, now thinking of marketing it? Your marketing will be 90% of your energy ... and your success... maybe 100% of the success! And it's work... Today's program is all about resources and ideas that are out of the ordinary. Brian Jud is an expert in selling any type of book outside of a bookstore. What are the benefits of being on the air? What are the dos and don'ts? Whats the ideal guest look/act like? Where does an author find the names of producers? How should producers be contacted? And so much more. Every day, authors are featured. Have you been? Would you like to? Another lively hour with Dr. Judith Briles author of Author YOU: Creating and Building Your Author and Book Platforms and Show Me About Book

If you have a book ... and a mouth, it's one of the best things to rock your book sales. Our special guest Karen Susman will discuss what the componets of a great speech; how to structure it and reveal inside tips on what to do... and not to do. Since 1983, Karen Susman has worked with authors, educators, engineers and others who want to be more compelling speakers. She learned the one secret of speaking success when she gave 144 presentations to hostile audiences in a five-month period. Clients include: NBC, Marriott Hotels, and Burger King. Another lively hour on Your Guide to Book Publishing with Dr. Judith Briles at 6 pm EST, author of Show Me About Book Publishing and Creating and Developing Your Author and Book Platforms.

Do You Have Klout? Using social media is all about your influence - and Klout is one of the primary measures of how successfully people influence their followers to take action on Twitter, Facebook and LinkedIn. Our special guest Susan Gilbert will discuss what Klout is, how it measures your influence and what you can do to increase your score! About our guest: An entrepreneur since 1987, Susan Gilbert (www.SusanGilbert.com) is the CEO of Online Promotion Success and has evolved years of traditional business experience into several cutting edge projects, which includes her web development, social media and search engine marketing promotions. As co-author of “The Complete Idiot’s Guide to Starting and Running a Coffee Bar”, she understands book promotion and has also been a regularly quoted resource in USA Today, Entrepreneur, Inc Magazine and many more. Another lively hour on Your Guide to Book Publishing with Dr. Judith Briles at 6 pm EST, author of Show Me About Book Publishing and Creating and Developi

Twitter Can Rock Your Book Marketing! Is your book marketing feeling limp? would like like to reach out to mega thousands in just seconds? Have you thought about doing a video on Twitter--did you know you could? Your marketing will be 90% of your energy ... and your success... maybe 100% of the success! You have to ...yes, you have to, use the social media tools that connect with buyers and believers. Twitter is a terrific resource. ID the magic key to Twitterland. How to expand your followers with content. The 10 Mistakes to Avoid And so much more. Another lively hour on Your Guide to Book Publishing with Dr. Judith Briles at 6 pm EST, author of Show Me About Book Publishing and Creating and Developing Your Author and Book Platforms.

Don't Leave Corporations and Other Non-Book Retailers Out of Your Book Marketing! Is your book done? Are you still writing? Or are you in layout, now thinking of marketing it? Your marketing will be 90% of your energy ... and your success... maybe 100% of the success! And it's work... Today's program is all about resources and ideas that are out of the ordinary. Brian Jud is an expert in selling any type of book outside of a bookstore. *How to ID prospects for buying your book. *How to get the military to buy and what are the key websites to use. *How to use social media and which ones work best with which types of books. And so much more. Every year, more books are sold to buyers in markets outside of bookstores than are sold in bookstores. And they can be sold more profitably on a non-returnable basis. Are you getting your share of these sales? In this radio show you will discover how to increase your sales and profits. Brian will also tell you how to prospect (search) for corporate buyers. Selling b

Calling All Fiction Writers and Authors! Have you ever wondered how a best-selling author picks his topics? How do you? In today's show, we will explore topics, research, interviewing, courtrooms and how to put together a real page-turner of a book. Joing Judith will be Harry MacLean, NY Times best selling author of several books, including In Broad Daylight. Harry will reveal: How he picks topics How to get people to talk to you about it and the subject. How to deep dive into records. How long it takes to do the reaserch for a book. What about being sued when the book comes out. How do you protect your research and your work. And so much more. Another lively hour on Your Guide to Book Publishing with Dr. Judith Briles at 6 pm EST, author of Show Me About Book Publishing and Creating and Developing Your Author and Book Platforms.

What is the Execution Gap ... and how does it apply to authors? Set the Goals TODAY to get your book done ... to launch it ... to soar it to an amazing success! Gary Ryan Blair is known as the Goals Guy. He's a visionary and gifted conceptional thinker. Each year, he launches his 100 Day Challenge to kickstart and take you to the stratesphere in success ... however your magic wand has identified it to be ... for you, and for your book. He uses a non-nonsense, highly focused and disciplined approach to transform results for peole all over the world. Over 60 percent of the Fortune 500 use his products and services to maintain a competitieve edge. He creates mega-millions each year in sales from his books and their derivatives. Why not you? 1. How to close this year strong in book sales. 2. Learn the secret sauce to get ANYTHING you want in your book sales goals. 3. What is Everything Counts and how does it apply to authors? 4. How to sell over a million books. 5. The 100-Day Challenge

How would you like to create a gazillion books and products without reinventing the original one ... just a tweak and a morphing here and there? You can ... and Your Guide to Book Publishing will reveal how! Discover how to more quickly and easily leverage your Book and other written content. Our guest today is Jeff Davidson --who doesn't like to write! Yet he is highly prolific: he has written 59 mainstream books that have been translated an aggregate 141 times, 32 ghost books, 260 ebooks, and more than 3400 published articles. He is also the creator of 24 iPhone apps and 72 audios. In this illuminating session, Jeff will share his secrets for: • Drawing upon what you've already written; • Creating content (almost instantly); and • Leveraging your intellectual property to use over and over again. Join us to learn and share successful writing and distribution strategies, tactics, and tips. Jeff Davidson is prolific! Learn about him at: www.BreathingSpace.com Another lively hour

Joel Friedlander, The Bookman, returns to Your Guide to Book Publishing with a variety of ideas on how take a book--any book--and repurpose it in a variety of ways ... it's your book's "sweet spot." You will discover ways to leverage the content from your book and your own expertise to build your online presence and create related products. You will learn: How to make book reviews work. What the #1 thing is to drive traffic to your book. How to create multiple products from your book. How to turn your book into a membership site. How to create sustainable books sales and business. Joel Friedlander is the author of A Self-Publisher's Companion. Follow him at www.TheBookDesigner.com All that and much more on Your Guide to Book Publishing with Dr. Judith Briles.

Set the Goals TODAY to get your book done ... to launch it ... so soar it to success! Gary Ryan Blair is known as the Goals Guy. He's a visionar and gift ed conceptional thinker. He uses a non-nonsense, highly focused and disciplined approach to transform results for peole all over the world. Over 60 percent of the Fortune 500 use his products and services to maintain a competitieve edge. Why not you? 1. How to morph your book into a series of properties. 2. How to get your book to stand above the book polluted crowd. 3. What is Everything Countss and how does it apply to authors? 4. How to sell over a million books. 5. Determining your niche. 6. Building your informational empire. 7. Creating 9 Lives for your Book. 8. Tips on repackaging and repurposing your book. Authors aren't born ... they are made ... and the shaping is done by the auhtor. Oh, there are plenty of influencers out there in the author's path ... but you, dear author set the goals and get there. Another lively hour

Get Reporters to Call YOU! USA Today called Dan Janal “a true cyberspace pioneer.”Pioneer PR pro Dan Janal will reveal inside tips on authors need to know when it comes to PR. Should you or shouldn't you? You'll learn: 1. The easy steps to become a media superstar overnight - even if you have no media experience and/or a brand new book. 2. How you can be the next “go to” expert the media calls. 3. The science behind press releases and why you must master them. 4. Why you don’t need “news” to have a “news release.” Media superstars aren't born - they're made. The people who have mastered how to joyously promote their business, books in press releases are the ones who sell books and get the fame. Join Dr. Judith Briles and her special guest, pioneer PR specialist Dan Janal this Thursday onYour Guide to Book Publishing. Dan Janal is one of the Founding Fathers of Internet Marketing and Publicity. He wrote one of the first books on Internet Marketing back in 1994. He taught the first Intern

Back again is master book publicist Stephanie Barko to reveal inside tips on Book Blog Tours and getting the best, and right, Endorsements for your book. -Do Endorsements sell books? -4 steps authors should take to get them. -How do Book Blog Tours work? -What are the critical components needed for a Book Blog Tour? -3 steps to take to make your Book Blog tour exceed your expectations. Join Dr. Judith Briles and her special guest, book publicist Stephanie Barko this Thursday onYour Guide to Book Publishing. She knows books and she knows how to promote them. Stephanie was honored with the 2011 Preditors & Editors’ Readers Poll for Best Book Promotion Service. Also joining Judith will be Phil Knight from Color House Printing who reveals a variety of printing tips. Another lively hour on Your Guide to Book Publishing with Dr. Judith Briles at 6 pm EST, author of Show Me About Book Publishing and Creating and Developing Your Author and Book Platforms.

More Author and Book Apps to Rock Your Publishing World Back again is the Author's Nerdy Best Friend. Today on Your Guide to Book Publishing, listen (and join in on the conversation!) with Dr. Judith Briles and her guest Beth Ziesenis on all the nifty and free (or very cheap) apps to use to make your life as an author rock and roll—there's lots of them. Beth is the author of Upgrade to Free: The Best Free & Low-Cost Online Tools and Apps. You will discover that she will be your favorite nerdy best friend. Beth will reveal how to: -Identify the latest gadgets for authors -Get low-cost tech/design help -Get "prevent hacking" tools -Find and use the right tools for authors -Tools to creating the portable office Meet Beth Ziesenis, your own personal Nerdy Best Friend. Beth Z keeps up with all the new online applications and downloads that can help you look like you’re working with a team of marketing, computer and productivity experts, even if you suffer from a shrinking staff and a disappearing budget.

Authors NEED a Book Fulfillment Partner Having a book fulfillment relationship isn't just for the heavy book sellers. Any author who has a book, who has a mission, who wants to get the word out about their book, ideas and marketing ... needs it. Find out the tricks and hot tips to maximize your book sales experience. Everyone publishing a book is at a different stage. Do you ship your own books, or do you get help? Questions you should be asking include: -How does fulfillment work? -Is book fulfillment for me? -What does it cost? -What is "consumption obstruction"? -Can an author really make any money if -someone does all the shipping? -Do you want to know the #1 secret for upselling your books? -What else can a fulfillment company do besides books? Don't miss the latest updates from WaveCloud, the unique Author-Reader community! If you have a book and you want to sell it (and other stuff), this program is for you! Another jam-packed session on Your Guide to Book Publishing with Dr. Judith Briles. Her

Show July 26th ... Authors NEED Social Media ... and that Includes LinkedIn. Contrary to popular belief, LinkedIn is just not for business. Any author who has a book, who has a mission, who wants to get the word out about their book, ideas and marketing ... needs it. Find out the tricks and hot tips to maximize your book promo with LinkedIn. Everyone using Social Media is at a different stage. You may be brand new to the space or you may be using it every day. Questions you should be asking include: Is your book selling as well as you would like it? Do you know how to maximixe your participation in LinkedIn's Groups? Have you created a Group that you lead? Do you want to know the #1 secret for LinkedIn success? If not, this program is for you! Another jam-packed session on Your Guide to Book Publishing with Dr. Judith Briles. Her guest expert for this hour will be Carol McManus, the LinkedIn Lady.

Books and Speaking Are Like Peanut Butter & Jelly Whether you are an author, speaker, expert, consultant, coach or entrepreneur speaking is one of the fastest ways to more business and credibility. Speaking is a business it establishes your expertise, while marketing you at the same time and lifts your business or service to the next level. And SELLS LOTS of BOOKS! Here are a few items that we are going to share with you and yes we will answer your questions. Bring them on. UNDERSTAND why speaking is one of the most powerful marketing tools you have at your disposal. SECRETS to marketing your book that will give you credibility, visibility and immediate new clients – even if you have never spoken before! STEPS for building a profitable speaking practice. DESIGN a masterful presentation package that attracts meeting planners to hire you RESOURCES for finding speaking engagements Another jam-packed session on Your Guide to Book Publishing with Dr. Judith Briles. Her guest expert for this ho

Publishing Secrets from a NY Insider Show 7-12-12 -What makes a NY Times bestseller? -What are the best months to launch your book? -How can you get the local bookstore (or any bookstore) to become your best cheerleader? -Why does a publishing house say "yea" or "nay" to an author? -How does an author get create a blog tour and get the support of the mega blogs? and so much more! Cindy Ratzlaff is a passionate brand evangelist, buzz marketer, social media strategist, author and experienced publishing executive. She led 150 books to NY Times bestseller status while with Simon & Schuster and Rodale. She's Judith's guest on Your Guide to Book Publishing today at 4 Mtn time.