Manage Smarter

Glenn Rudin is founder of Always Been Creative, a sales & marketing consulting firm specializing in focused messaging. "What makes your company unique might not exist today. You might have to sit down and break everything down to its basis and look here's what our competition is doing. We don't want to copy them." -- Glenn RudinJoin hosts Audrey Strong and C. Lee Smith as they dive into the aspects and concepts of good business management. From debunking sales myths to learning how to manage with and without measurements, you'll learn something new with every episode and will be able to implement positive change far beyond sales.In This Episode: *How to develop your specific differentiators from competitors in your professional sector*What is your "flamed-broiled"?*How to develop a 30-second pitch on what you do and why you're different*How to implement "what makes you stand out" to get team/company buy-in*Effective brainstorming session techniques to FIND your differentiatorshttps://www.alwaysbeencreativ

Jessica Hawthorne-Castro, CEO and owner of Hawthorne Advertising. an award-winning technology-based advertising agency specializing in analytics and accountable brand campaigns.Join hosts Audrey Strong and C. Lee Smith as they dive into the aspects and concepts of good business management. From debunking sales myths to learning how to manage with and without measurements, you'll learn something new with every episode and will be able to implement positive change far beyond sales.In this episode, Audrey, Lee and Jessica discuss:*How she rose from the mail room of a talent agency to the C-Suite*The #1 mistake managers make regarding goal setting and planning*Trends in advertising and marketing that are currently hot*Advice to young professional women aspiring to be in the C-Suite*Why taking initiative can unlock the keys to career success "In any business but especially our business in advertising your company is your employee. we're moving towards data and analytics and automation but still it's people behind

Michelle Tillis Lederman is named by Forbes as one of the 25 Professional Networking Experts to Watch and author of  "The Connector's Advantage: 7 Mindsets to Grow Your Influence and Impact." In this episode, Audrey, Lee and Michelle discuss:-How to be a relationship-driven leader-The 7 Mindsets to Grow Your Influence and Impact-Difference between connecting and networking-How to build strong work relationships and what's the ROI-Creating a connector culture that spreads to your entire team"When you have engagement, over 90% of people will try their hardest at work which leads to higher productivity and over 200% higher bottom line.." — Michelle Tillis Lederman Join hosts Audrey Strong and C. Lee Smith as they dive into the aspects and concepts of good business management. From debunking sales myths to learning how to manage with and without measurements, you'll learn something new with every episode and will be able to implement positive change far beyond sales.Connect with Michelle:MichelleTillisLederm

Jeffrey Hayzlett is Chairman & CEO of the C-Suite Network and best-selling author of "The Hero Factor: How Great Leaders Transform Organizations and Create Winning Cultures."In this episode, you'll learn:*The definition of The Hero Factor and Hero Leadership philosophy*Why you should consider this different model of leadership*Benefits of being a Hero leader*Stories of companies that did not follow this model "It’s not profit over people that will make your business successful―it’s when you combine people and profits that you become A HERO LEADER." — Jeffrey Hayzlett Join hosts Audrey Strong and C. Lee Smith as they dive into the aspects and concepts of good business management. From debunking sales myths to learning how to manage with and without measurements, you'll learn something new with every episode and will be able to implement positive change far beyond sales. Connect with Jeffrey Hayzlett:Website: https://c-suitenetwork.com/Twitter: @JeffreyHayzlettLinkedIn: https://www.linkedin.com/in/hayzlett/Fa

In this episode, Audrey, Lee and Jessica discuss:What generation Z is looking for and how that differs from millennials.What level of transparency in a business should be shown.How to get the new generation to stay in their company instead of job hopping.What managers struggle with now days. Key Takeaways:The new generation wants constant feedback and transparency.Hire employees that have a good culture, because that's hard to teach.Each person has their own struggles.You have to have emotional balance and be able to help others with their emotional balance to be high up in a company.  "The biggest challenge that managers have today, is the higher expectations. " - Jessica Ogilvie  Join hosts Audrey Strong and C. Lee Smith every week as they dive into the aspects and concepts of good business management. From debunking sales myths to learning how to manage with and without measurements, you'll learn something new with every episode and will be able to implement positive change far beyond sales.

Dr. Diane Hamilton is a nationally syndicated radio show host. She writes and speaks on curiosity, business, leadership, emotional intelligence, personality assessment, career, and education. She is the creator of the Curiosity Code Index (CCI). She is the author of multiple books including It’s Not Your It’s Your Personality, and her forthcoming book is titled, Cracking the Curiosity Code: The Key to Unlocking Human Potential. In this episode, Audrey, Lee and Diane discuss: ·           How curiosity and lack of it is holding your career advancement backWhy we lose curiosity as we age    Curiosity Code IndexThe four things that hold us back from being more curious."I was very interested in what kept people from being curious. I really found four factors impacted curiosity which were Fear, Assumption, Technology and Environment." -- Dr. Diane HamiltonGet your Curiosity Code Index here: http://curiositycode.com/diagnostic/ Connect with Dr. Diane Hamilton http://drdianeham

Accountability: How do you get it from your people and how can you actually transfer the responsibility for it onto your teams and make them WANT to give it to you?  Cy Wakeman is a drama researcher, global thought-leader, and New York Times best-selling author who is recognized for cultivating a counter-intuitive, reality-based approach to leadership. As a highly sought-after conference headliner, Cy Wakeman holds a Certified Speaking Professional (CSP) designation from the National Speaker’s Association, placing her within the top 3% of speakers. She’s a regular contributor on Forbes.com, Success.com, The Huffington Post, and Arianna Huffington’s Thrive Global.   In this episode, Audrey, Lee and Cy discuss: ·           At what point managers are too far down the road of lack of accountability in troubled work relationships·           How to “flip” the conversation narrative to get accountability buy-in·        &nb

Jason Treu is an executive coach who helps executives, managers, and employees to maximize their leadership and management potential. He provides coaching, workshops, and speaking services. He spent 15+ years working in marketing leadership positions in Silicon Valley working with influential leaders such as Steve Jobs (Apple & Pixar), Reed Hastings (CEO at Netflix), Mark Cuban, Mark Hurd (CEO at HP).In this episode, Audrey, Lee and Jason discuss: ·           Definition of Social Wealth·           Vulnerability is the lever to build trust superfast among team members·           The keys to making your business networking much more effective·            What kind of questions to ask to make your team bond into a high-performance team "People who have a close friend at work are 7x more productive. Strip out the friends, it’s really about getting to know the people around you at a much dee

Evan Hackel is the CEO of Tortal Training and Ingage Consulting, Author and Speaker. Evan also has a podcast on C-Suite Radio, Training Unleashed and the creator of the Ingaged Leadership concept and brand, is a thought leader in the fields of leadership and success. He has published the book “Ingaging Leadership”. In this episode, Audrey, Lee and Evan discuss: ·           Definition of Ingagement vs. Engagement·           How ownership buy-in employees act differently ·           Taking the next step to survey employees and draw in everyone to find solutions·           Creating better information flow throughout complex organizations to gain buy-in "People that are Ingaged you’re going to find turnover to be much lower, find recruiting for you, you’re going to find them selling for you." – Evan Hackel Join hosts Audrey Strong and C. Lee Smith every week as they dive into the aspects and con

Jason Forrest, founder and CEO at FPG (Forrest Performance Group), is a leading authority in culture change programs and an expert at creating high-performance, high-profit, and "Best Place to Work" cultures. The winner of five international Stevie Awards for his training programs, Jason is also an award-winning author of six books, including "Why Training Fails" and "Leadership Sales Coaching"  In this episode, Audrey, Lee and Jason discuss: ·           Why 70% of training in U.S. businesses fails·           How managers can change team behaviors to embrace and retain training·           How “Performance equals knowledge minus leashes” "In-depth coaching is a time-saver and a profit-driver, not a time-sink." – Jason Forrest Join hosts Audrey Strong and C. Lee Smith every week as they dive into the aspects and concepts of good business management. From debunking sales myths to learning how to manage with and without

Doug Fletcher is the co-author of a new book titled, How Clients Buy: A Practical Guide to Business Development. Doug will be sharing with us today insights into winning client business based upon his 25 years of practical experience, and the research he has conducted over the past 4 years.   From 1999 to 2014, Doug was co-founder and CEO of North Star Consulting Group, a technology-enabled consulting firm specializing in employee and client feedback web survey projects. Doug led the growth of his firm from a startup into a global provider serving Fortune 500 companies in North America, Europe, Asia and Latin America. Doug successfully sold North Star in 2014 in a private equity transaction and began the next phase of his career as a business educator.  Doug currently splits his time between teaching others the craft of business development in professional services and serving as a professor of business strategy at Montana State University’s College of Business.  In this episode, Audrey, L

Brian Robinson is a sales and marketing expert, best-selling author, and coach. He has worked for some of the best-known companies in the world, including Coca-Cola USA and Johnson & Johnson. Upon leaving his corporate career, he helped launch a successful startup where he was the first person in the history of the industry to sell more than one million dollars in business in twelve months—entirely by phone. He has over two-decades of in-the-trenches, battle-tested, face-to-face and phone-presentation experience that can benefit virtually anyone, from Fortune 500 companies to entrepreneurial ventures. Brian is the author of the Amazon #1 Best-Seller, THE SELLING FORMULA: 5 Steps for Instant Sales Improvement. In this episode, Audrey, Lee and Brian discuss: ·           Top 10 Power Phrases all managers need to know to motivate internal teams and external clients to action·           His management strategy that resulted in selling one million doll

Edward Tenner began his career as a Ph.D. in history, became science editor and then an executive editor at Princeton University Press where he published a list from bird field guides to Richard Feynman's QED, and since 1991 has been an independent writer and speaker. His books include Why Things Bite Back: Technology and the Revenge of Unintended Consequences, Our Own Devices: HowTechnology Remakes Humanity, and most recently The Efficiency Paradox: What Big Data Can't Do.In this episode, Audrey, Lee and Edward discuss: ·           Definition of the efficiency paradox and why becoming more efficient can have unintended consequences·           Campbell’s Law: How measuring new efficiencies may make your staff change behavior to meet new incentives·           How Big Data affects you and your business and can cause “Competitor Neglect.”·           False Positives "Pursuing too much efficienc

Deborah Thomas-Nininger is the founder of DTN Productions International, a company that provides professional development training on all areas of international and domestic protocol specializing in "Reputation Management” and communication effectiveness. She brings to you over twenty years of business etiquette, communication and self-presentation expertise, rooted in behavioral science and successful human interaction.  In this episode, Audrey, Lee and Deborah discuss: ·           The definition of gravitas for leaders as one of the 4 pillars of character·           What managers need to do to become defined as “serious leaders” in their organization·           Why taking the time to up your effort at etiquette/manners will pay off with stakeholders·           Importance of email responses, tone of voice, body language etc. in the workplace "You should never be surprised by something

Tabitha Laser is an accomplished professional with an extensive background in organizational culture in companies such as BP, 3M, and CH2Mis and others. She's a speaker, author, and someone born without a "mute" button. Her upcoming book, Organization Culture Killers, addresses how to build a path that tomorrow’s leaders can follow in order to avoid the mistakes of their predecessors. In this episode, Audrey, Lee and Tabitha discuss: ·           How to build a path tomorrow’s leaders can use to avoid mistakes of predecessors·           How managers should analyze what happened prior to taking over·           Gap Assessments vs. Situational Audits  "A lot of times it’s because we do fail to learn from each other and we’re not very good at leading really, especially in the U.S.  We’re great at managing. Leading is inspiring and providing people with the tools to succeed so as new leaders come on and they want to

James Rores is a sales performance expert, CEO of Floriss Group, author of the Collecting WINS Sales Methodology, and Founder of the Growth Multiplier Movement. He's an expert on the servant leader approach to sales and how implementing it can grow and sustain sales growth. In this episode, Audrey, Lee and James discuss: ·           The definition of Servant Leadership ·           Show up and be in service while leading people we are with·           How serving shared goals and leading a buyer can boost your business·           Growth Multiplier Movement  & how to implement it "Servant Leader. Most of us are either a servant or a leader we either show up one of two ways. A common refrain in business is there is no “I” in team, Growth Multiplier speaks to the fact that when we build relationships based on servant leadership we really are building teams at their core by virtue of havi

Lee Caraheris the best-selling author of two books about how to create positive, sustainable business cultures - titled The Boomerang Principle--Inspire Lifetime Loyalty from Your Employeesand Millennials & Management: The Essential Guide to Making it Work at Work.  She's also the CEO of Double Forte, a national PR/Communications agency headquartered in San Francisco and New York.She believes that leadership is communication and that everything you do -- as a person, a manager, a brand - speaks for you. And she's on a mission to help people and companies lead through communication. In this episode, Audrey, Lee (our co-host) and Lee (our guest expert) discuss: ·           How your career can suffer from poor communication·           What % of companies undercommunicate·          Creating value in your communications·           Managing to hold teams accountable for information they r

Meg Manke, COO of Rose Group International and co-author of iX Leadership: Create High Five Cultures and Guide Transformation. Corporate success is hampered by the failure to create an Internal Experience (iX) that keeps the best people.  In this episode, Audrey, Lee and Meg discuss: ·           IX Leadership: Internal Experience transformations·           How internal culture can equal leadership failure·           The axis to assess culture types & work preferences·           Implementing clarity and accountability with the “Mad Hatter” Principle "Some industries are actually structured more with specific culture types, manufacturing for examples has a lot of stabilizers." – Meg Manke  Join hosts Audrey Strong and C. Lee Smith every week as they dive into the aspects and concepts of good business management. From debunking sales myths to learning how to manage with and withou

Anthony Iannarino is an international speaker, bestselling author, sales leader, and entrepreneur. Author of “Eat Their Lunch--Winning Customers Away From Your Competition,”  "The Lost Art of Closing,"  and "The Only Sales Guide You'll Ever Need." He blogs regularly at thesalesblog.com and hosts his own podcast called In the Arena. In this episode, Audrey, Lee and Anthony discuss: ·           Managing to win new business away from competitors·           4 Levels of Value Creation·           How discovery with team members can help them find new routes to closing sales·           Managing teams who love changing it up to create more accountability and driving strategic outcomes "You can’t allow yourself to have systemic failures that go on for long periods of time without being addressed. You have to show up as a partner. " – Anthony Iannarino   Join hosts Audrey Stro

Tina Greenbaum is a High-Performance Specialist, holistic psychotherapist, author, speaker and workshop leader. She is the creator of the program Mastery Under Pressure, an executive coaching program that teaches Olympic-level mindset skills for peak performance in high-stakes and high-stress environments. She is also part of the C-Suite Network as a network advisor. In this episode, Audrey, Lee and Tina discuss: ·           How to be aware of stress points in the moment without judgement·          Become a calmer manager to boost team performance·           Questions to ask about goal setting vs. stress levels·           Dealing with fear and negative self-talk "Okay so where am I feeling out of control? That’s my first line of defense so that’s my first question and second question I ask is where is this stress coming from? Am I putting it on myself? Or is it coming from the outside, from some